METALLIMAX

3D Product Animation
Project Overview
In orthopedic surgery, some instruments are single-use, while others are multi-use. A reamer, typically multi-use, can pose a challenge for surgeons—knowing when it’s too dull to perform effectively. Metallimac stepped in with a solution, and we were tasked with creating a video to highlight these features and showcase the product’s benefits in a short teaser.
My Contributions
This project was me from start to finish—though the feedback from my coworkers was definitely invaluable.
Metallimax
3D Lead
This project had less lead time than usual, so we had to adapt our workflow to move quickly. Still, I wanted to make the product interesting instead of just doing a simple turntable shot. My solution was a "one-take" shot that moved around the product, giving a tour of the features and zooming in on key details instead of showing everything at once. Given the time crunch, I focused on showcasing the product in a unique way without reinventing the wheel. See below for style frames.
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